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Awọn imọran De Marketing Digital De Semalt Túbọ Mu Awọn Owo Inu Ninu Rẹ Hotẹẹli

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Awọn ile ise ti ṣe awọn onibara pẹlu awọn oriṣiriṣi awọn ounjẹ ati awọn ifarahan. Beaucoup de spécialistes de marketing dans l'industrie face difficult decisions by analyzing the latest buzz or trendy words such as "marketing content" or "big data". Eleyi pousse les hoteliers à adopter des stratégies sophistiqués et à trop penser à la commercialisation marketing while continuing to use an automatic standard to meet telephone calls. Ti o jẹ faux, ati awọn ile-iṣẹ yẹ ki o pada si awọn pataki nipa fifojumọ lori ohun ti o ṣe pataki.

Ṣiṣẹ si awọn onibara tita, nipasẹ Andrew Dyhan, awọn oludari ti awọn onibara ibaraẹnisọrọ Iyẹlẹ .

Améliorer l'expérience de réservation des clients

L'aspect le plus crucial de la vente d'une chambre d'hôtel est l'expérience de réservation des clients. Ni ibamu si Ẹrọ oniroyin, 58% awọn oju-iwe ayelujara ti o wa ni ibi-aye. Eyi jẹ nọmba ti n pa. Awọn oju-iwe ayelujara ti ile-iwe ayelujara jẹ ọkan pataki ti laini online. Nitõtọ, awọn oju-iwe ayelujara ti ọpọlọpọ awọn oju-iwe ayelujara ti awọn oju-iwe ayelujara ni o ṣòro lati ṣawari ati ki o ṣe dandan awọn onibara lati ṣiṣẹ pupọ pupọ lati yara kan yara. Awọn eniyan yẹ ki o ko tẹ lori awọn "awọn anfani" tabi "ibugbe" ati ki o duro awọn wakati ṣaaju gbigba ti oju iwe. Additionally, an effective home page should include sections where a visitor can scroll and find crucial information before booking the services. Awọn alejo fẹ lati wo awọn ile, awọn idiyele, awọn testimonials ati awọn iwe ipamọ. Imudarasi ọna-ṣiṣe ọna-iṣilẹ ọna-ọna le ṣe iranlọwọ lati mu iriri yii dara..

Learn the truth about lementing in the hotel industry

Hotels are among SEO's first-largest SE since 2004. At the time, a website can only place keywords in the home page and search engines like Google indexaient les mots -ẹgbẹ diẹ ninu awọn osu sẹhin. Sibẹsibẹ, gbogbo nkan bayi, ati Google algorithm indices are over a few days. Pẹlupẹlu, Google lo RankBrain, ati pe o ni imọran itọnisọna ti o ṣawari. This means that companies have less control over the search rankings. SEO is a lot less work, and hotelers can now spend SEO budgets with other digital marketing approaches such as social media.

Ṣe awọn ọna asopọ laarin awọn media social sociales ati ile-iṣẹ

Ni iru nkan wọnyi, ọpọlọpọ awọn ile-iṣẹ ti wa ni diẹ ninu awọn igbasilẹ pẹlu awọn media media sociales bi Snapchat ati Facebook. It is sage for hotel to understand the best social media to use in digital marketing. Bakannaa, this should also contribute to improving the SEO experience. Experts also show that hotel owners must invest in the creation of videos as well as 67% of clients view travel related events before booking a room. Awọn fidio tun nṣe awọn onibara fun awọn ti o dara ju ti imọran lọ.

Instagram ati Facebook embrasser

O le jẹ lori gbogbo awọn apẹrẹ ti awọn media media sociales, ṣugbọn awọn hotelers yẹ ki o jẹ lori awọn meji. Awọn onibara tuntun ṣanṣoṣo lori awọn apẹrẹ wọnyi lati ṣe idaniloju pe ẹni-kọọkan ti o jẹ alakoso ile-iṣẹ jẹ nigbagbogbo lọwọlọwọ ninu awọn iṣẹ ti a pese.

Mu awọn nọmba ti abonnés

Ọpọlọpọ awọn ile-iṣẹ ko mọ awọn nọmba ti wọn tẹle. Ni diẹ ninu awọn egeb onijakidijagan ko le ṣe atilẹyin ọja tita ni ile-iṣẹ naa.

Ṣiṣe awọn ohun-elo fun awọn awujọ media

Awọn mediaias sociales jẹ apẹrẹ ti o jẹ ki awọn ile-iṣẹ ṣe idoko-owo fun awọn olutọju. They should have a sense of style, brand image, and humor in addition to photography and design skills.

November 29, 2017
Awọn imọran De Marketing Digital De Semalt Túbọ Mu Awọn Owo Inu Ninu Rẹ Hotẹẹli
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